Wholesale Designer Sunglasses

  • Spring is the Season for Wholesale Sunglasses and Pop-Up Shops


    Spring appears to have arrived in most parts of the country. As a wholesaler of designer sunglasses, we know that means an up-tick in business. We also know that spring is the season for pop-up shops in the apparel sector. Combining the spring shopping mentality with pop-up retail could mean big things for you as a seller. Pop-up retail is designed to be both short-lived and trend-based. Note that...

  • 5 Truisms of Retailing Sunglasses During the Winter


    Retail is a vastly different animal in the winter. In the eyewear sector, particularly where sunglasses are concerned, it is easy to fall into the mindset that sales will be slow until spring. Yet that is not the kind of mindset that is going to help your business continue to grow. Winter is not an off-season for sunglasses. It is just a different season. So embrace it for what it is and go out ...

  • Tips for Addressing Excess Inventory


    As a wholesale sunglasses manufacturer, one thing we definitely don't like to see is excess inventory. We are fairly certain you feel the same way as a retailer. Excess inventory is inventory that is not selling for whatever reason. So what do you do? That depends on your position. We would do things differently, as a wholesaler, than you would do is a retailer. That's because we don't have a re...

  • That Funny Relationship Between Sunglasses and Beards


    Discussions of fashion sunglasses almost always turn to glamorous models like the Hadid sisters. Rarely do we speak of fashion sunglasses in the same breath as bearded men. And yet, beards have become quite a quandary for people who try to match facial hair and face shape with sunglasses. The beard has thrown a monkey wrench into the classic relationship between the shape of one's face and the sty...

  • No – Sunglasses Don't Have to Break the Bank


    There have been a number of industry blogs over the last several months addressing the need for affordable sunglasses for budget-minded consumers. Many of the posts include the common thread of Luxottica's dominance of the eyewear market, a dominance that many believe has led to astronomical price increases that have far surpassed the rate of inflation. Reading them got us wondering why so many ...

  • 5 Promo Ideas for Eyewear Retailers


    You started a business selling discount sunglasses at a local retail center. Things have been going okay, but your store isn't generating the kind of traffic you were hoping for. What can you do? It sounds like you need a little bit of promotion. You need to give people a reason to come in and check out your discount sunglasses. Retail is a form of business that requires constant promotion. Becaus...

  • Sunglasses Do Not Have to be Expensive to Look Good


    Olympic Eyewear gets a lot of questions about how we can sell fashion sunglasses so cheaply. Such questions are based on the assumption that cheap sunglasses do not sell well on the retail market; that retailers would never buy from us because they know that cheap doesn't sell. But all those assumptions are wrong. In fact, the opposite is true. Sunglasses do not have to be expensive to sell. We ...

  • 3 Things to Know about the Toothpaste Repair


    How maddening is it to invest in a great pair of designer sunglasses only to scratch them a few weeks later? Scratched lenses are a big problem for sunglasses for obvious reasons. As a result, people are always looking for ways to remove those scratches. Have you heard about the toothpaste repair? It is one of the more common ways individuals try to get rid of lens scratches. You may have even dis...

  • Why Sunglasses are Like Gold to Some People


    The Financial Times' Jude Webber recently penned an interesting piece talking about some of the frustrations of living in a country that is very big on technology yet still runs its economy primarily on cash payments. Webber lives and works in Mexico. In her article, she wrote about running into trouble paying highway tolls while traveling outside of Mexico City. In a somewhat amusing anecdote, sh...

  • Sunglasses Make Great Summer Wedding Favors


    Your wedding is likely one of the biggest days of your life, but it is also usually the most expensive. Between flowers, a dress or tux, meals for all of your guests, a cake, decorations, a DJ, alcoholic beverages, a photographer, a videographer and the venue to hold it all, weddings these days can cost tens of thousands of dollars. So when you have all of these big arrangements made and you sud...

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