Sunglasses Trends

  • Sunglasses As an Investment in the Eyes, Not the Wallet


    We take immense pride in being able to offer men's and women's wholesale sunglasses at discounted prices. We think prices make a difference in our customer's ability to make money at retail. That being said, MSN recently published a post talking about the world's most expensive sunglasses. The post's final paragraph discusses sunglasses as an investment. Read the article and you will understand ...

  • Why Suggest Fit-Overs Instead of Prescription Sunglasses


    Within a broader selection of bulk sunglasses for men and women we have a range of fit-over models that are both budget friendly and stylish. They are products designed primarily for your customers who wear prescription lenses. You might think of marketing them as an alternative to prescription sunglasses. Prescription sunglasses are a viable product. Enough prescription lens wearers buy them to...

  • Great Reasons for Wearing Sunglasses Beyond UV Protection


    Marketing wholesale sunglasses at the retail level is all about making that connection with consumers. It is about giving them reasons to buy rather than walk by your store or navigate to another site. The good news is that there are plenty of things to talk about. Obviously, the number one reason for wearing sunglasses is to protect the eyes against UV rays. Also known as ultraviolet rays, they c...

  • How to Promote Clear Lens Sunglasses


    Sunglasses with clear lenses were among the hottest summer fashion trends about five years ago. While the trend has faded, clear lens sunglasses are still in demand. Learning how to promote them could make the difference between letting your inventory languish and moving it out the door quickly. At first glance, it would seem as though clear lens sunglasses have no real purpose. But they do. Tra...

  • Do Your Customers Know About Sun Readers Yet?


    Here at Olympic Eyewear, we take great pride in being a distributor of high-quality wholesale sunglasses. We also sell wholesale readers for both men and women. But did you know that we also sell sun readers? And if so, do your customers know about sun readers yet? It's surprising to consider just how many people don't know that sun readers exist. They are a fantastic product more people would p...

  • Earth Tone Colors Lead 2021 Fall Fashion Eyewear Trends


    Every change in the astrological seasons brings a corresponding change in fashion trends. Fall 2021 is no exception. As we welcome in autumn's cooler temperatures and unique colors, people will adjust their wardrobes accordingly. That includes their sunglasses. As an eyewear wholesaler, we want to help our retailers get ready. We have scoured our sources to see if there is any consensus about eyew...

  • What Is the Appeal of Cat Eye Sunglasses?


    There are certain styles of sunglasses that seem to always be in style. While other fashion trends come and go, they remain stalwart and steadfast. Aviators and wayfarers immediately come to mind. So do cat eyes. Among the three, cat eyes are the hottest for summer 2020. So what is the appeal of cat eye sunglasses? We think MSN contributor Mia Maguire may have been on to something with a post she ...

  • Tips for Keeping Things Together during the COVID-19 Crisis


    The COVID-19 crisis has hit us all. Everyone in the business world has been affected by shutdowns that have effectively stopped most economic activity. As a leading provider of wholesale sunglasses, our business has been affected just like yours. But we are committed to keeping things together and helping our retailers get back on their feet. At this point there is no telling how long the econom...

  • Sunglasses for 2020: Top 5 Trends to Watch For


    It is time for all of those annual prognostications about coming trends in sunglasses. We go through this every year for no other reason than to try to figure out what we should stock for the upcoming spring and summer seasons. Sometimes our predictions turn out to be nothing more than folly. Other times they are spot on. We have been doing our own research as well as paying attention to what ot...

  • What is the Appeal of Rectangular Sunglasses?


    Given that we sell so many kinds of sunglasses at wholesale, we pay particular attention to what's hot at any given time. One thing we have noticed in recent months is an interest in rectangular sunglasses. Our wholesale clients want them because their retail customers want them. So, what is the appeal? It is hard to place a finger on just one thing. Like most other designs, people appreciate rect...