Every now and again we field inquiries from retailers who are looking to add designer sunglasses to their stores. Sunglasses are not their main gig, but they realize the value of adding them to existing inventory. If this scenario describes why you are visiting the Olympic Eyewear website, we want to welcome you aboard. As a provider of wholesale sunglasses, we take great pride in giving retailers...

It's all hands on deck as you and your staff navigate the annual Christmas shopping season. As good as the season has hopefully been for you, January is on its way. Feel free to take the first few days to catch your breath. But after that, it will be time to get back to work. There are some important tasks you would do well to complete before the calendar turns to February. Tasks typically compl...

While the rest of the world is still thinking about the 2021 holiday season, retailers are already thinking about 2022. In light of that, you may be getting ready to order inventory you plan to sell from now through late winter. As always, it helps to stay ahead of the game in terms of styles and models. We are keeping an ear to the ground with the goal of helping our retailers stay on point. Over...

We have reached that time of year when long summer days spent soaking up the sun on a sandy beach are giving way to hiking trips in the mountains and along nature trails. As such, now is also the time that your customers will start looking for new pair of sunglasses for hiking. But what are they actually looking for? Run a quick internet search on 'hiking sunglasses' and take a look at what come...

One of our blog posts from August 2021 discussed fall eyewear trends and their emphasis on earth tones. Whenever you are talking earth tones, you're talking muted colors in the orange-red-brown spectrum. So while we still believe the information in that post constitutes sound advice for retailers, don't let the desire to keep up with the latest trends stifle your creativity as a seller of sungla...

We trust you visit the Olympic Eyewear site frequently because you appreciate our many options for wholesale sunglasses. You appreciate our brands and designs. That said, you may have other wholesalers besides us. We get that. It is common for retailers to use multiple wholesalers to keep their inventory fresh and full. We would like to ask a question, though: do you think of your wholesalers as...

We live in a time when marketers try extremely hard to avoid words that might appear to have negative connotations. The thinking is understandable, but it's also misguided. The English language is replete with pseudo-negative words that offer incredible marketing power. 'Cheap' is one such word. Do not be afraid to use it to describe the designer sunglasses you sell. It's true that 'cheap' has n...

Wholesale sunglasses seem like a rather uninteresting business to be involved in. But we have discovered that business is whatever you make it. Turning bulk sunglasses into a product that retailers like means stocking your shelves is an exciting endeavor – partly because of the sunglasses, but mostly because of the challenge! With that in mind, we invite you to consider the following statement...

With a new surge in coronavirus cases occurring all across the U.S., it is looking a lot more likely that this year's vacation season is going to be a bust. People will still take time off from work, but the likelihood of them traveling is pretty slim now. That does not mean your bottom line has to suffer. As a retailer, you can still sell all the latest designer sunglasses if you adapt your marke...

The COVID-19 crisis has hit us all. Everyone in the business world has been affected by shutdowns that have effectively stopped most economic activity. As a leading provider of wholesale sunglasses, our business has been affected just like yours. But we are committed to keeping things together and helping our retailers get back on their feet. At this point there is no telling how long the econom...