Sunglasses Fashion

  • Maybe Ray-Ban Didn't Really Invent Aviator Sunglasses


    Ray-Ban inventing the original aviator sunglasses is the stuff of legends. In fact, just run an internet search on "who invented aviator sunglasses?" and you'll find one site after another giving the credit to Ray-Ban and its former parent company, Bausch & Lomb. But all those sites might be wrong. Yes, they might be wrong. At the risk of killing a sacred cow, it is quite possible that aviat...

  • Sunglasses 2021: Early Predictions on This Year's Fashions


    It's that time of year when we start considering what the coming trends in fashion sunglasses might be. This is an annual exercise for those of us in this business, inasmuch as we have to do our best to anticipate what customers will want well in advance of each selling season. Get it right and we can provide just what our retailers need to keep their customers happy. It is with that in mind that ...