Designer Wholesale Sunglasses

It can be tough for a company like ours to convince retailers to buy bulk designer sunglasses. Our brands are not as well-known as Bausch & Lomb, Gucci, and all the rest. And yet, we know from experience that it is possible to apply the psychology of luxury to sell cheap sunglasses that cost a fraction of what consumers would pay for high-end brands. The psychology of luxury is an interestin...

As a retailer, you make your money purchasing wholesale sunglasses from us and then selling them to your customers. Your sales depend heavily on stocking the types of designer sunglasses your customers want. But figuring out what they want is the tricky part. Success equates to elevating your selection so that what you offer is always in demand. We want to help by being your bulk supplier of sungl...

We sell a lot of bulk designer sunglasses to brick-and-mortar retailers. Some of them sell sunglasses only. They buy bulk sunglasses like wayfarers, aviators, etc. and turn around to sell them in boutiques, downtown shops, and strip malls. Other customers sell sunglasses alongside hundreds of other consumer products. It is the nature of retail. We would like to take the occasion of this post to ...

There is no arguing that how products get from manufacturers to retail customers has changed significantly since the introduction of ecommerce. So much so that a November 2023 post on the Business.com website suggested the possibility that wholesale is dead. We are happy to say it is not. The wholesaler-retailer relationship is alive and well in 2024 – at least in the wholesale designer eyewea...

We have been in the bulk sunglasses business for years. We've had more than our fair share of opportunities to help new retailers launch their businesses. If you are new to designer sunglasses, you have come to the right place. Let us make your first lesson an introduction to what your customers really want. Consider the reality that sunglasses are extremely common. Your customers can buy shades...

There was an article recently published on the Carscoops website that got us thinking about brands. Here at OE Sunglasses, we distribute nearly 2-dozen brands of affordable designer sunglasses designed to compete with all the top brands on the market. What makes our  wholesale sunglasses brands so special is affordability. Affordable designer sunglasses represent a product that customers want. ...

We trust you are familiar with emojis. If not, you are most definitely behind the times. But that is a different topic for another post. This post will look at two emojis in particular: the Face with Sunglasses emoji and its Sunglasses (without a face) counterpart. As a wholesale sunglasses company, we're curious about how our favorite product became an emoji to begin with. Combining Text with P...

Retailers are always looking for ways to boost sales. Whether you are trying to sell cheap sunglasses or the most expensive jewelry money can buy, sales are the life blood of retail. Anything you can do to increase them year-on-year is a good. With that in mind, we would like to recommend an old retail strategy known as visual merchandising. Visual merchandising is practiced by all the world's m...

Marketing is always tricky business. You have to walk the fine line between reaching customers with helpful messaging and making your messages so sales oriented that customers are turned off. Getting it right is not always easy. However, it is hard to go wrong by offering customers helpful tips – especially when these come from reputable sources. We have come up with some eyewear shopping tips y...

The 2020 holiday shopping season wasn't so kind to retailers. By extension, it wasn't kind to wholesalers either. But things are looking up for 2021. That is good, because the holiday shopping season is just around the corner. If you are not yet thinking about holiday sales promotions, it is time to get cracking. Thanksgiving will be here in just a few short weeks. After that, it's all hands on ...