en-US Wholesale Sunglasses Blog Wholesale Sunglasses Blog Tue, 25 Jul 2017 22:53:36 +0000 http://fishpig.co.uk/magento/wordpress-integration/?v=4.2.0.17 http://www.olympiceyewear.com/blog/ Losing Sunglasses: Suggestions to Offer Your Customers Losing your sunglasses is as easy as losing a pen. People do it all the time. As a company specializing in bulk sunglasses for retailers, we are torn over how we actually feel about this sort of thing. Lost glasses mean more purchases and more profits for us. On the other hand, we hate to see people spending money on something they are going to turn around and lose at some point in the future.

As one of our clients, you buy wholesale aviator sunglasses along with wayfarers and other styles we sell. Your business is also helped when your customers misplace their glasses. But still, you do not like to see them lose those glasses either. So in the interest of helping you be a good retailer, we have come up with a few suggestions that you can offer your loss-prone customers.

Use a Granny Strap

A neck cord that secures a pair of sunglasses around the wearer's neck is affectionately known as a granny strap. The name comes from the images we all have of our saintly grandmothers who employ the straps to keep from losing their reading glasses. Well, they are equally effective for sunglasses.

A good, quality granny strap can be had for just a few dollars. Though we do not carry them at Olympic Eyewear, there are plenty of other wholesalers who do. You can refer customers to the local pharmacy if you don't want to carry the straps in your inventory.

Always Carry Them on Your Person

It is rare for prescription lens wearers to lose their glasses for one simple reason: wearing prescription lenses requires the wearer to have them on his or her person at all times. If any of your customers are willing to put forth the effort, they can do something similar. They do not have to always have their sunglasses over their eyes to accomplish this.

Sunglasses can be stored in a purse or bag instead of in the car. Wearers can slip them in a pocket or wear them on the top of the head when not in use. They can even be ultra cool and wear them backwards, around the neck, like certain celebrities are known to do.

Create a Smartphone Sticky Note

We spend so much time on our phones these days that it is nearly impossible to go an hour without looking at the screen. Why not use that screen to help keep track of sunglasses? A simple sticky note (digital of course) on the customer's home screen should do the trick. Every time that person pulls the phone out to check the time or respond to a text, he or she will see the sticky note staring him/her in the face.

Use a Case

Storing sunglasses in a case may seem terribly old-school and somewhat inconvenient, but desperate times require desperate measures. It is a lot more difficult to lose track of a bulky sunglasses case than the sunglasses themselves. Fortunately, consumers don't have to forgo style and fashion when using a case. Along with our wholesale aviator sunglasses and bulk wayfarers, we also carry a full line of great looking and highly functional cases.

It is true that some customers constantly losing their sunglasses helps to keep your retail operation in business. You might even have a core group of customers for whom you keep a selection of bulk sunglasses on hand at all times. But you also might be able to increase customer loyalty by offering suggestions for how your customers can keep from losing their glasses. It's at least something to think about.

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Mon, 24 Jul 2017 21:10:26 +0000 http://www.olympiceyewear.com/blog/losing-sunglasses-suggestions-offer-customers/ http://www.olympiceyewear.com/blog/losing-sunglasses-suggestions-offer-customers/ webtekmarketing@gmail.com (webtekmarketing) webtekmarketing
5 Things Customers Want Eyewear Retailers to Know As a small business owner, you undoubtedly know the importance of getting to know your customers. An in-depth knowledge of consumer needs and desires is a normal part of any successful enterprise, whether it involves buying bulk sunglasses for retail sale or providing some kind of service to residential customers.

In light of that, how much do you really know about your customers? You know you can buy sunglasses in bulk for cheap; you know you can turn around and sell those sunglasses at a decent profit. But do you know what is going on in the minds of your customers? If you do, the five things listed below will not be news to you. If not, these five things could revolutionize your business.

Here are five things customers want their eyewear retailers to know:

1. I Do Have a Budget

High profit margins in the retail setting are all about impulse sales. That's why sales professionals are taught techniques to encourage people to buy on impulse. That may be good for short-term sales, but it's not good for long-term relationships. Customers want their eyewear retailers to know that they do have a budget. They do not appreciate being pressured into exceeding that budget. After all, they are only buying sunglasses. They are not investing in a new home or purchasing life insurance.

2. I Am Fashion Conscious

There are consumers who buy sunglasses without any regard for what they look like. But such consumers are rare. The vast majority of people purchasing designer sunglasses are at least somewhat fashion conscious. They want a selection that includes the latest styles and trends. They also want to know that the pair they eventually choose looks good on them. That's why retailers have mirrors built into their displays.

3. I Care About Quality

It is a given that most people will buy several pairs of sunglasses over the course of their lives. Some people seem to have a knack for losing or breaking their sunglasses every few years, facilitating a purchase. Yet regardless of how often consumers purchase, they are concerned about the quality of the sunglasses they buy. They understand that whatever they purchase will likely need to be replaced at some point, but they would like their new sunglasses to last at least a couple of years. They are not interested in cheap products destined to break in a few months.

4. I Care About Price

Above and beyond the budget question is the bottom line price of a pair of sunglasses. A cardinal rule of thumb is that price and quality must match. It's never a good idea to have overpriced sunglasses on a display because those are the ones that will command the attention of customers only to turn them away. Retailers can buy sunglasses in bulk inexpensively from Olympic Eyewear; they should be just as price conscientious in offering their products to consumers.

5. I Can Be a Loyal Customer

Despite the fickle nature of retail customers, they can be loyal customers if a good relationship is fostered. How does a retailer do that? By offering high-quality products, fair prices, and personalized customer service. The old adage is true: take care of your customers and they will take care of you.

Olympic Eyewear is proud to provide retailers with bulk sunglasses for men, women, and children. We carry a complete inventory featuring all the latest brands and styles. If you are looking to buy sunglasses in bulk, we have what you need at very reasonable prices. We know you expect nothing less from your suppliers.

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Fri, 14 Jul 2017 18:53:46 +0000 http://www.olympiceyewear.com/blog/5-things-customers-want-eyewear-retailers-know/ http://www.olympiceyewear.com/blog/5-things-customers-want-eyewear-retailers-know/ webtekmarketing@gmail.com (webtekmarketing) webtekmarketing
How to Build a Business Retailing Sunglasses Every day, we work with retailers who buy sunglasses in bulk from Olympic Eyewear, then turn around and sell those sunglasses in a retail setting. The success of our wholesale buyers proves there is money to be made in sunglass retailing. Like anything else though, success does not happen by chance. Building a business retailing sunglasses requires a solid business plan, a workable strategy, and a lot of hard work.

We have seen a lot of retailers come and go in the years we have been in business. The combination of our own experience and our industry observations gives us a pretty clear idea of what it takes to succeed as a retailer. It is by no means rocket science, but it's also not magic.

Understand the Target Audience

Assuming a new retailer has a solid business plan in place, the first step in building a successful retail business is understanding the target audience. Where sunglasses are concerned, the business owner needs to ask who is most likely to purchase them.

In a Florida resort area like Daytona Beach or Fort Lauderdale, local residents are going to buy sunglasses every few years as a matter of need. But there is a bigger market in the tourists who come to Florida every year without realizing how bright the sun is. Those tourists make a great target audience.

Find Ways to Reach the Audience

Once the target audience has been determined, the next step is finding ways to reach that audience. Using our same example of tourists in Florida, the new business owner could do very well setting up shop in a small retail space near the beach. He or she could approach local pharmacies, convenience stores, and even hotels and motels and ask to rent a small amount of floor space where a display could be set up. There are lots of ways to reach a target audience. It just takes a little creativity.

Develop a Marketing Strategy

Marketing is where small businesses succeed or fail. An effective marketing strategy allows the business owner to go to the customer rather than waiting for the customer to come to him/her. In short, it is not enough to simply buy sunglasses in bulk and mount them on displays at a local flea market. The retailer also has to let people know what the business sells, where to find the business, and so on.

A big part of modern marketing is social media. And guess what? It turns out that social media was made for selling sunglasses. Social media is great for everything from pitching wayfarer sunglasses to starting conversations among customers. The more interaction a business owner can generate on social media, the more buzz there will be about that company's products.

Great Products and Customer Service

Lastly, no business will be successful if it does not provide customers with great products and customer service. Customers are more than willing to pay a little more for designer sunglasses if they know those sunglasses are high quality. They are more than willing to be loyal to a retailer who offers them personalized customer service with every transaction. Indeed, there is no substitute for great products and customer service in building a business.

There is always going to be a market for designer sunglasses. That means there will always be room for entrepreneurs to build their own businesses in this industry. If you are just starting out as a retailer of sunglasses, we invite you to buy sunglasses in bulk from our incredible, expansive inventory. Then go build your business into something big.

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Fri, 07 Jul 2017 05:20:33 +0000 http://www.olympiceyewear.com/blog/build-business-retailing-sunglasses/ http://www.olympiceyewear.com/blog/build-business-retailing-sunglasses/ webtekmarketing@gmail.com (webtekmarketing) webtekmarketing
Tips for Selling Sunglasses at Flea Markets Anyone who regularly visits flea markets knows that discount sunglasses are a popular item for retailers. It seems like every flea market has at least one vendor carrying only designer brands and another selling every conceivable style and brand under the sun. All these vendors buy bulk sunglasses at wholesale only to turn around and sell them at retail. It is a great business model.

The thing about flea markets is that they attract a certain kind of customer that may not necessarily shop at a high-end boutique in New York or Los Angeles. That's fine, by the way. The only point here is that flea market vendors need to conduct business in a certain way if they want to maximize sales.

With more than a decade of experience selling bulk designer sunglasses to retail vendors, we have learned a thing or two about what it takes to succeed in the flea market environment. Below are a few tips that we believe will help you, whether you are new to the flea market game or you have been at it for years.

Create Eye-Catching Displays

Sunglasses Display

Flea markets are notorious for being just one notch above garage sales. Whether that reputation is deserved or not, do not let your space be lost in a sea of other spaces that have not been put together with good marketing in mind. Be different by creating eye-catching displays that will demand the attention of people walking by. If you can catch their eye long enough to get them to browse your selection of sunglasses, you have already completed the most difficult step in making a sale.

Be Willing to Bargain

That core group of avid flea market customers in your local area appreciates the ability to bargain back and forth with vendors. For them, it is almost like a sport. Don't be offended or put off by it. Embrace it. Being willing to bargain on price will not only increase your sales but it will actually draw more customers to your space. Word will quickly get out among flea market aficionados that you are willing to haggle, and that will draw in new customers.

Be Attentive, Not Overbearing

Flea market vendors need to avoid the two biggest mistakes that turn off buyers: by ignoring them and being overbearing to the point of asserting sales pressure. In other words, you can sell plenty of designer sunglasses if you learn to be just attentive enough to meet your customers' needs without applying pressure to buy. It's a fine line to walk, but one that is well worth pursuing.

Keep Inventory Updated

When you work with Olympic Eyewear as your wholesale supplier, you have access to an incredibly large inventory. Don't fall into the trap of buying bulk sunglasses wholesale and then ignoring what your inventory actually says to your customers. Bear in mind that they will be able to spot old products that have been on a display rack for far too long.

The idea here is to keep your inventory updated. Pay attention to what consumers want and procure your inventory accordingly. Get rid of what you cannot sell in a reasonable amount of time. Otherwise, your retail space will earn the reputation of being a glorified garage sale.

Olympic Eyewear sells bulk sunglasses at wholesale prices to retail vendors of all kinds. Many of our customers are flea market vendors who do very well. How about you? If you're in the market for bulk designer sunglasses for your flea market space, feel free to browse our entire inventory. You are sure to find what you're looking for.

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Fri, 30 Jun 2017 17:13:21 +0000 http://www.olympiceyewear.com/blog/tips-selling-sunglasses-flea-markets/ http://www.olympiceyewear.com/blog/tips-selling-sunglasses-flea-markets/ webtekmarketing@gmail.com (webtekmarketing) webtekmarketing
5 Reasons There Will Always Be a Market for Sunglasses When Olympic Eyewear was first established in 2006, we knew we were entering a market with a long history. We knew we were not inventing sunglasses or looking to penetrate a niche market, Rather, we were starting our company in order to become a leading player by disrupting an established industry. In the years since, we have earned a reputation for being a top-quality wholesaler of designer sunglasses.

And as we sell sunglasses wholesale, we support a virtual army of retailers who buy from us at wholesale prices and then resell the products online, in retail shops, at festivals and concerts, and so on. We are thrilled to say that retailing sunglasses is an excellent business model more than capable of sustaining a small business owner for the entire course of a career. Simply put, there will always be a market for sunglasses. It is simply a matter of learning how to tap into that market.

For the record, here are five reasons there will always be a market for sunglasses:

1. Their Long History

Though designer sunglasses are a 20th century invention, the concept of protecting the eyes from the harmful rays of the sun actually dates to the early first century and Alaska's Inuit people. The Inuit made 'snow goggles' using pieces of ivory with small slits cut in them. These early sunglasses allowed them to see on bright, sunny days while protecting them from snow blindness.

The point is that eyewear created to protect the eyes from the sun has been around for centuries. That need for protective eyewear is not likely to disappear at any point in the future.

2. A Desire for Good Health

Within the last decade or so there has been a nearly universal push for people to live healthier lives. Part of that push is giving due respect to the sun's ultraviolet rays. We know ultraviolet and blue light can both be damaging to the eyes, and so we wear sunglasses outdoors to protect ourselves.

3. Occasional Medical Requirements

Due to the harm that the sun can do to the eyes, sunglasses are mandatory after certain kinds of surgical procedures. For example, people must wear sunglasses for a time after undergoing LASIK surgery. These sorts of medical needs create a natural market for sunglasses, albeit a limited one.

4. More Time Outdoors

One of the results of our desire to live more healthy lives is that we are spending more time outdoors. Increased time outdoors means increased need for protective eyewear, whether that is designer sunglasses or generic sunglasses purchased at the local pharmacy. As long as people are getting out and about, they are going to want protective eyewear.

5. Greater Fashion Consciousness

Lastly, human beings have always had an eye for fashion. Throughout the ages, we can easily observe which styles were in at any point in history, as well as those that were out. Sunglasses have been a big part of fashion ever since Bausch & Lomb introduced the first aviator glasses in the 1930s. Today, consumers are more fashion conscious than ever before. They see a good pair of designer sunglasses as being just as important to their fashion sense as the rest of their clothing and accessories.

We sell sunglasses wholesale because we know the market is there for retailers. That market is destined to be around for a long time to come. Here at Olympic Eyewear, we are committed to continually expanding our inventory of fine designer sunglasses for the benefit of our wholesale buyers and their retail consumers.

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Mon, 19 Jun 2017 17:31:10 +0000 http://www.olympiceyewear.com/blog/5-reasons-will-always-market-sunglasses/ http://www.olympiceyewear.com/blog/5-reasons-will-always-market-sunglasses/ webtekmarketing@gmail.com (webtekmarketing) webtekmarketing
Kids Bulk Sunglasses Make Great Summer Party Favors It's funny how parents would rather spend $50 on a high-end birthday present, yet many kids find more entertainment out of simple cardboard boxes, old clothes and accessories, and homemade soap bubbles. Good thing too, since hosting a birthday party usually means shelling out some extra cash for party favors for kids who attend. Luckily, you don't have to spend much money to make them happy.

The Best Summer Birthday Party Favors for Slim Budgets

sunglasses party favors kids eating gelato

Kids Bulk Sunglasses

Kids bulk sunglasses make the perfect summer birthday party favors, especially if you are having an outdoor party. Most kids love to play dress up, and adding a kid-sized pair of shades provides the perfect accessory. Sunglasses are not only fun summer party favors, but also practical ones to shield sensitive eyes from the glaring summer sun. In addition, buying kids bulk sunglasses can keep your total cost low, instead of forking out several dollars for individual pairs.

Water Guns

Hand each kid a water gun when they arrive to get the party started! The kids will entertain themselves and each other for the whole party, which means you can skip the clowns, bounce houses, magician, and other entertainment. It's also a crafty way to help kids stay active and burn some energy while they're soaking their friends. You can usually buy packs of small plastic water guns for just a few dollars.

Leis

A dollar store staple, leis create a summery, colorful vibe and make for festive summer party favors for kids. You can usually find them in a variety of colors to match your chosen them. Best of all, you can get a pack of several for a dollar or two.

Candy

No party is complete without the mandatory sugar rush. You can drop a few pieces of candy into goody bags, fill a pinata, or simply fill a bowl and let the kids grab what they wish. However, this summer birthday party favor may end up all over your lawn or house, so make sure you stage a trash can nearby to discourage littering.

Bubbles

Perhaps one of the most cost effective and fun party favors for kids, you'd be hard-pressed to find a kid who doesn't enjoy bubbles. Kids of all ages will enjoy trying to blow bubbles bigger than their friends can. Even better, you can pick up packages of party-sized bottles of bubbles that won't blow your budget – usually just a couple bucks.

Noise Makers

Ideal if you are hosting an outdoor party, kids love anything that makes noise, especially when they know it annoys mom and dad. From miniature horns to megaphones to whistles to blowers and streamers, you can usually find a good assortment of noisy kids party favors for just a couple dollars per pack.

Cups

What better way to cool off from a summer birthday party than drinking an ice-cold beverage from your very own cup? If you've having a character-themed birthday party, you can usually find coordinating quality plastic cups for about a dollar or two each. Or, you might choose a plastic cup with builtin straw or sipper from the dollar store, or custom order a set to fit your party theme. Whatever cup you choose, remember that it can double as a goody bag filled with the other kids party favors.

Summary

sunglasses party favors cool group of kids

Remember, the party favors for kids you choose is an added bonus, not the main event. Don't stress about spending too much on kids party favors. Instead, focus on choosing a few quality items that kids will actually want to use, rather than something they'll forget about on the car ride home.

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Thu, 15 Jun 2017 18:22:14 +0000 http://www.olympiceyewear.com/blog/kids-bulk-sunglasses-great-party-favors/ http://www.olympiceyewear.com/blog/kids-bulk-sunglasses-great-party-favors/ gleikin@nevausa.com (gleikin) gleikin
What Your Sunglasses Say About You: Our Take Run an internet search on the phrase "what your sunglasses say about you" and you will quickly discover there is no shortage of opinions on this topic. What is most interesting is that the opinions are so diverse. It just goes to show that what your sunglasses say to one person may be completely different to what they say to another.

In light of the varied opinions, we thought it might be fun to offer readers our take on what their sunglasses say about them. Keep in mind that this is all in good fun. You are who you are whether you wear discount sunglasses purchased at the local big box retailer or you prefer designer sunglasses from your favorite New York boutique.

Aviator – You're Just Too Cool

Anyone old enough to remember the pastel colors and big hair of the 1980s knows that aviator sunglasses were THE symbol of cool in the era of Ronald Reagan and Huey Lewis and the News. If you are still wearing aviators today, you are just too cool. You have so much cool running through your veins that it seeps out everywhere. Your eyewear choice tells the world you could be a fighter pilot if you wanted to be, but you just don't have the time.

Cat Eye – You Love Batman in the 60s

Cat eye sunglasses were a very big fashion trend in the 1960s. They also conjure up images of Cat Woman, a female nemesis of Gotham City's Batman. If you love cat eye sunglasses, you are telling the world you are a huge fan of Batman and the 60s. Neither one is necessarily a bad choice. Both are better than Captain Marvel and the 1970s.

Semi-Rimless – You Thrive on Being Different

Throw on a pair of semi-rimless sunglasses and you are telling the world that you thrive on being different. You're the kind of person who thinks nothing of wearing blue jeans and a pair of bright red sneakers, all tied together with a yellow sport coat. You are the kind of person who wears your sunglasses backwards, around your neck, when you're not in the sun. You don't need full rims because they are ostentatious.

Round – Sunglasses Can Be Intellectual

Round sunglasses conjure up images of Albert Einstein and John Lennon. Both were incredibly intellectual, and both made round lenses fashionable. Heck, even Benjamin Franklin wore glasses with round lenses. You can't do much better than Ben, can you?

Wayfarer – Cosmo Magazine Is Published for You

Among all kinds of designer sunglasses, wayfarers tend to be the most cosmopolitan. A person who wears wayfarers is a man or woman of the world, someone who is not afraid to say that getting around is a way of life. You travel in upwardly mobile circles and are equally comfortable talking about fashion and philosophy.

Rectangle – Age Is Creeping up on You

By the time a person starts sporting rectangle sunglasses, it is evident that age is starting to creep up. Indeed, rectangle lenses are just one step away from clip-ons and wear overs. But that's fine. You can be getting up there in age and still look great in your designer sunglasses. A good pair of sunglasses knows no age limits.

We hope you've enjoyed our take on what your sunglasses say about you. If you are looking for discount sunglasses in bulk for your retail business, Olympic Eyewear has a vast selection for you to choose from. From all the latest styles to currently emerging trends, we can supply your retail business with great products your customers will love.

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Mon, 12 Jun 2017 19:30:36 +0000 http://www.olympiceyewear.com/blog/what-your-sunglasses-say-about-you/ http://www.olympiceyewear.com/blog/what-your-sunglasses-say-about-you/ webtekmarketing@gmail.com (webtekmarketing) webtekmarketing
How to Sell Sunglasses Online To sell sunglasses online, you need more than simply a stockpile of sunglasses to sell. You need to find a supplier that delivers quality eyewear. You need to know what's trending. And most importantly, you need to market yourself to help people discover why they should buy their shades from you.

Olympic Eyewear makes it easy for you to resell our sunglasses by providing bulk discounts on some of today's hottest styles. We do the fashion trends research for you, which means you spend less time browsing for this year's "It" looks and more time focusing on building your business.

Whether you're just starting to sell sunglasses online or just want to give your bottom line a boost, here are our top picks on how to make more profits.

SELL SUNGLASSES ONLINE WITH THESE 4 TIPS

First, set up and Online Shop

sell sunglasses online laptop technology tablet

Having an authentic e-boutique carries multiple benefits:

  • It makes you look like a real company
  • It builds trust
  • It makes it easy to take payments and collect customer data
  • It helps people find you on the web
  • It gives you a place to showcase the sunglasses you sell

Best of all, you can open an online shop in very little time, thanks to user friendly website builders and tools like Shopify, Squarespace, and Weebly. No coding required, no massive cost investment, just time, a business name, and a content direction is all it takes.

Refashion Sunglasses for One-of-a-Kind Looks

sell sunglasses online stylish man

If you're the least bit creative, you can buy sunglasses in bulk and put your own twist on each pair before they're live in your store. Sites like Etsy are designated for handcrafted wares, which means the people who shop there are likely to indulge in homemade or refashioned items.

You can add glitter, rhinestones, or other media to the frames and handles, hand-paint designs around the rims, or add a fun pattern. Ideally, you might carve a niche in the sunglasses market by offering one-of-a-kind shades.

Advertise on Facebook and Other Social Channels

sell sunglasses online women typing laptop

Facebook boasts over 1 billion users, or roughly 1 in 7 total human beings. People flock to Facebook for a variety of reasons, and shopping is a growing one.

You can purchase Facebook ads for just a few dollars a day, deciding exactly how much you want to spend and what type of people you want to see your ads. Their built-in analytics dashboard can help you track ad activity so you can see what's working and what isn't.

Facebook isn't your only social media selling option. You can buy Twitter ads in much the same way as Facebook. Or you can establish your brand on Instagram and Pinterest and showcase your product.

Build your Blog

sell sunglasses online business coffee computer

Aside from the fact that you sell sunglasses online, you want to give people a reason to buy from you rather than another vendor.

In today's digital world, content is king. You can build value in your brand by featuring sunglasses-related blog articles that position you as a leader in the sunglasses market.

You could talk about current design trends, give advice on how to choose sunglasses based on face shape, show pictures of satisfied customers sporting the shades they bought from you, or talk about what's new in the sunglasses industry. You can then use these blog articles to generate more web traffic by posting them to social media sites or sharing them in your email marketing.

SUMMARY

sell sunglasses online woman in black frames

People can buy just about anything they need online, especially when it comes to sunglasses. In 2015 alone, online sunglasses sales worldwide generated over $210 million in revenue. And that number is only expected to grow, which could mean a lucrative business opportunity if you decide to sell sunglasses online.

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Fri, 09 Jun 2017 22:28:28 +0000 http://www.olympiceyewear.com/blog/sell-wholesale-sunglasses-online/ http://www.olympiceyewear.com/blog/sell-wholesale-sunglasses-online/ gleikin@nevausa.com (gleikin) gleikin
The Allure of Vintage Hollywood Sunglasses Some eyewear styles never die, which is why you still see the likes of Grace Kelly sunglasses or Jackie O sunglasses cropping up on runways and in fashion magazines. There exists a cult-like following surrounding vintage sunglasses that continues to fuel the allure of these classic Hollywood styles.

Wholesale Vintage Sunglasses Offer a Sure Investment

It's the consistency in popularity decade over decade that makes stocking wholesale vintage sunglasses a sure investment. Styles like the cat eye or dark lens-and-frame have stood the test of time, and don't seem to be going anywhere anytime soon.

The Classic Cat Eye Sunglasses

vintage cat eyed sunglasses

When you think cat eyes, does the image of Audrey Hepburn sunglasses in Breakfast at Tiffany's come to mind? She took a common style for optical lenses and transformed them in a fashion statement. This era was around the time that eyeglass companies first started experimenting with lens shapes, including the cat eye. And this classic Audrey Hepburn sunglasses look has existed ever since.

Perhaps the popularity was the novelty of the lens shape, or perhaps it had more to do with the fact that Hepburn was, and has always been, a fashion icon. Defined by the upward-slanting outer edge, cat eye sunglasses continue to stake their place among retailers and consumers with a modern flair that, if she were alive, Audrey Hepburn herself would still be rocking.

The Classic Oversized Sunglasses

vintage oversized sunglasses

Jackie O's official title may have been First Lady, but it easily could have been Queen of Fashion. Responsible for some of the most timeless looks that celebrities and famous figures still channel today, none may be greater than her ever-popular oversized sunglasses style.

Sunglasses designers still craft unique collections based solely on the established styles that Jackie O cemented in fashion history. Fashion experts have predicted that the oversized sunglasses trend will continue to live on at least through a few more seasons, if not longer. And while the oversized look may be sported by many famous faces, it will always be known as the Jackie O sunglasses statement.

The Timeless Butterfly Sunglasses

vintage butterfly sunglasses

Find any picture of the late princess and fashion icon Grace Kelly, and she's probably sporting a pair of her image-defining butterfly sunglasses. Princess Grace and her ever popular shades made headlines after her wedding photos revealed her wearing them as an all-occasion accessory. She sported them during the day, evening, indoors, in the rain, and reportedly to a ball.

But while current trendsetters may only don their shades when driving or enjoying the outdoors, the Grace Kelly sunglasses style can still be found on many faces. Bonus points that the butterfly sunglasses can also feature the oversized aspect, like that of Jackie O sunglasses.

The Immortal Square-Shaped Sunglasses

vintage square shaped sunglasses

French actress Francoise Hardy was known to rock a boxier sunglasses look, as was Marianne Faithful. While the square trend hasn't maintained the immense popularity that classic looks like the cat eye or oversized frames have retained, they still provide a viable choice for those who adore the Hollywood vintage square sunglasses styles.

Can Vintage Sunglasses Trends Live Forever?

vintage sunglasses display

Like most things in the fashion and design world, some sunglasses trends will eventually fade (like shutter shades and super tiny lenses, thankfully). But Hollywood vintage styles might be the exception. They've survived at least up until now, and people can still rock Audrey Hepburn sunglasses or Jackie O sunglasses without appearing dated.

And with the resurgence of vintage everything, from vinyl records to Polaroid pictures, stocking up on wholesale vintage sunglasses will not only give fashion-forward buyers what they are looking for, but could make you look like you're on top of what's hot.

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Mon, 22 May 2017 18:56:18 +0000 http://www.olympiceyewear.com/blog/allure-vintage-hollywood-sunglasses/ http://www.olympiceyewear.com/blog/allure-vintage-hollywood-sunglasses/ gleikin@nevausa.com (gleikin) gleikin
Top must-have Sunglasses Styles for Summer Festivals and Concerts If you have ever spent time at trendy happenings like Coachella and SXSW, you already know that the music scene is only part of the experience. (Coachella sunglasses in particular are notorious for being a trend magnet.) Hipsters and trendsetters flock to these festivals and others largely to discover what's new in the world of style and flash a little bit of their own. And you can be sure the top festival sunglasses styles will take center stage on the fashion watch.

Here are all the top music festival sunglasses styles and trends you can expect to see for this year's round of summer festivals and concerts – go snag some of these wholesale sunglasses for yourself and your friends.

The Oversized Sunglasses Style

summer oversized sunglasses

The large and in charge lenses are still making waves this year the same as they have the past several seasons. Butterfly sunglasses create a feminine appeal, while cat-eye flat lenses generate a Hollywood-esque allure. But if you are worried about where these larger-than-your-face sunglasses will end up once the summer concerts end, don't – fashion advisors predict that the style will last for at least a few more seasons.

Colored Lenses

summer colored lense sunglesses

The classic sunglass tint is getting some competition this year as colored lenses make a comeback. A deep blue lens has become a popular color choice for Coachella sunglasses, as well as varying shades of sunny yellow lenses and a slightly blue ombre effect. Major runways have also seen the likes of greens and purples for a dare-to-be-bold statement.

Round as the Sun

summer round sunglasses

Perfectly circular lenses are making a splash this season, especially when they offer a little extra oomph on the frame. You'll find this style with a darker- or lighter-than-normal lens, perhaps with a double wire frame (also a statement this year).

Add Some Bling

summer bling sunglasses

Embellishments on sunglasses are all the rage right now, particularly ones that add sparkle and shine. From gems to studs to glitter, a sparkly sunglasses style can help you stand out in the massive festival crowds. You can opt for subtle add-ons that only focus on part of the frame, or you could go bigger and bolder with glittery embellishments that create the focal point of your entire ensemble.

The Cat Came Back

summer cat eyed sunglasses

Just like Harry Miller described in his popular hit song, cat eye sunglasses will be circulating through the concert crowds this summer. You can pick up a pair in half-rim or full rim with large or small lenses. It's a versatile fashion statement, at the very least. The cat eye sunglasses style also makes it easy to pair with another trending feature, like a colored lens or some gaudy rhinestone embellishments.

Float Like a Butterfly

summer butterfly sunglasses

Could there be anything more fitting than butterfly sunglasses at an earthy music festival? The butterfly sunglasses style adds a unique shape to otherwise basic sunglasses. You can also combine this fun yet subtle shape with other on-point trends, like the oversized look or some blingy add-ons.

Make a Statement

summer statement sunglasses

As the ultimate fashion accessory for summer concerts and music festivals, finding sunglasses styles that no one else would possibly have is a hot trend this season. From funky shapes and sizes to unique colors and accessories (yes, you can accessorize your accessories), trendsetters are going for that one-of-a-kind statement.

Remember, you never have to settle on just one style. With this kind of variety combined with wholesale sunglasses prices, you can rock a different look each day. Swap out pairs of these hot festival sunglasses with your friends and see who wears them best, or try to snag the same pairs for a matching look. And never be afraid to try something new – you never know which trends might become your new favorite.

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Tue, 09 May 2017 18:19:56 +0000 http://www.olympiceyewear.com/blog/sunglasses-styles-summer-festivals/ http://www.olympiceyewear.com/blog/sunglasses-styles-summer-festivals/ gleikin@nevausa.com (gleikin) gleikin