Wholesale Sunglasses Blog

  • In-Person Sales: Picking the Right Sunglasses Displays for Designer Shades


    Even with so many people shopping online, selling designer sunglasses in-person still works. Retailers can do very well in small shops, boutiques, and mall kiosks. They can sell at trade shows, flea markets, farmer's markets, and even local festivals. Regardless of the venue, displaying one's wares is a crucial part of making the sale. There are plenty of options when it comes to sunglasses disp...

  • Why Promoting Olympic Eyewear Sunglasses Brands Is Good for Your Business


    The entire Olympic Eyewear team takes great pride in providing our customers with the widest selection of wholesale sunglasses that rival even the best-known brands for price and quality. We currently carry nearly two-dozen brands of our own. Retailers who regularly purchase wholesale sunglasses from us find that our brands are just what their customers want. How about your customers? Promoting ...

  • How to Keep Sunglasses Sales Up During Economic Downturns


    Retail can be a fickle dance partner, to say the least. As a supplier of women's and men's wholesale sunglasses, we also know that economic slowdowns capable of affecting retail affect wholesale as well. When people are not buying from you, you aren't buying from us. It is that simple. But it's possible to keep things moving along even when sales aren't so brisk. We cannot offer you a black-and-...

  • Interesting Ways to Supplement Online Wholesale Sunglasses Sales


    Buying bulk sunglasses from Olympic Eyewear and then selling them online at retail is a good way to make money as an independent business owner. But retailers do not have to sell exclusively online. There are other ways to sell that don't involve setting up a permanent store staffed by full- and part-time employees. Creativity is the key to maximizing different sales opportunities. If you are ...

  • The Question of Free Shipping in Sunglasses & E-commerce


    Shipping is the bane of existence for many e-commerce operators. We have heard for years that both wholesale and retail customers want fast and free shipping. That is not necessarily a problem for big-name operators whose annual sales are in the tens of millions of dollars. Offering both isn't so easy for smaller operators. How do you feel about fast and free shipping? Perhaps you are willing to o...

  • 4 Things to Know About Selling Wholesale Sunglasses at Flea Markets


    We briefly mentioned flea markets in a recent post discussing interesting ways to supplement online wholesale sunglasses sales. In the days after that post was published, we got to thinking there was a lot more about flea markets we could discuss. Thus, the idea for this post was born. Selling sunglasses at flea markets doesn't have to be complicated or difficult. You just need to know the syste...

  • Wholesale Aviator Sunglasses: Plastic or Metal Frames


    Certain eyewear styles could be considered classics that endure the test of time. The aviator style is among them. Since first being introduced more than 80 years ago, consumers have consistently purchased aviators in decent numbers. These days, they have plenty of choices – including the choice between plastic and metal frames. In our search to keep ahead of the current trends in sunglasses, we...

  • Sell Wholesale Sunglasses with Built-In Positivity


    The modern world is all about positivity. We love positive messages that build up and encourage. As for negative messages, not so much. Here's the thing: as an eyewear retailer specializing in designer sunglasses, your bread-and-butter product has built-in positivity. You do not have to manufacture it. If you need proof, just take a look at a week's worth of local weather forecasts. How often ...

  • Wholesale Sunglasses Create Better Price Margins


    Regular Olympic Eyewear customers know that we are not afraid to say we offer men's and women's wholesale sunglasses at affordable prices. We take great pride in being able to supply our customers with inventory that will not break the bank. As a retailer, we hope you have the same mindset. We hope you are not afraid to take advantage of your low prices and good margins. What do we mean by this?...

  • How to Use Consumer Education As a Marketing Tool for Wholesale Sunglasses


    Your business model relies heavily on buying bulk sunglasses at discount prices and then finding ways to market them to retail customers. Buying wholesale sunglasses is the easy part. You just visit the Olympic Eyewear website, shop a bit, and place an order. Marketing is the harder part. Have you ever considered marketing with consumer education? Consumer education has been a marketing tool in ...